Incentive Games Partners with Betway
Incentive Games, a leading B2b game providers is once again increasing piece of the sports betting market. This time, Incentive Games Partners with Betway, a popular British sports betting company that has their headquarter in Malta.
For Incentive Games, this strategic partnership will be about developing a new free-to-play football game. What will set it apart from other free-to-play games is that it will be an innovate football prediction games.
Incentive Games Partners with Betway and will Introduce a free-to-play Football Game
The game will enable Betway customers to accumulate bets throughout the week in anticipation of weekend matches. Furthermore, the sports betting software will offer players the chance to win actual cash prizes.
Participants will uncover fixtures from Monday to Friday, each featuring two conditions for winning. They can revisit over the weekend to determine if the match outcomes satisfy these conditions.
The greater the number of fixtures that fulfill the win conditions, the larger the prize, with a perfect score of five fixtures resulting in a share of the jackpot.
Once the game is out the Incentive Labs team will analyze user data to further customize the game. Furthermore, the team is made of experts comprising research and development, data, and AI experts. Thus, they will be able to make the most of that data. Furthermore, the team will concentrate on implementing intelligent segmentation and AI-driven rewards. Hence, that data will greatly enhance the user’s overall sports betting experience.
Victoria Harnett, Product Lead at Incentive Games, stated: “We are immensely proud to collaborate with Betway on this thrilling new product. Our team is diligently working to create a genuinely engaging experience for Betway’s customers that will enhance their enjoyment of the sport. We are confident that this game will be a significant addition to their existing offerings.”
Anthony Werkman, CEO of Betway Group, remarked: “We are excited to partner with Incentive Games and introduce this innovative free-to-play football game to our portfolio. Football is the premier sport for our global brand, and this collaboration enables us to provide something fresh and enjoyable for our customers.”
This partnership follows Incentive Games’ previous collaborations, including a deal with OdiBets to launch a range of crash games. The earlier announcement regarding OdiBets introduced both free-to-play and pay-to-play crash games, designed for player acquisition and retention.
How will the Free-to-Play-Football Game Function?
- Players have the opportunity to log into the game from Monday to Friday. From there they will to uncover a fixture for the matches that will take place for the upcoming weekend.
- Each fixture will present two specific win conditions.
- Players are encouraged to return during the weekend to check the actual results of the matches.
- Should the revealed fixture satisfy both win conditions, participants will be awarded a prize.
- The likelihood of winning increases with the number of fixtures that fulfill the win conditions. Thus, with a perfect match of all five fixtures (5/5) potentially granting users a share of the jackpot.
Who is Incentive Games?
Incentive Games is a leading B2B game creator that providers free-to-play games to the iGaming Industry. They have partnership with some of the top gambling brands like bet 365, OdiBets, and many other gambling operators. For those who own or are looking to open an online sportsbook, partnering with Incentive Games is an excellent combination.
Open a Sports Betting Business with the Bwager.com Pay Per Head Solution

